Jay Baer

How Smart Companies Sell More By Selling Less

29 Mar 2013

Jay Baer (Twitter @jaybaer) took the stage today with his wit and great sense of humour, coupled with some great insight into marketing and selling in today’s digital environment.

If you sell something, you’ll make a customer today. If you help someone, you’ll make a customer for life.

So here are some problem for most of today’s business owners; Continue Reading

David Allen

Getting Things Done

28 Mar 2013

David Allen – Author of Getting Things Done shared common sense, but not commonly practiced ways to create conditions to enable you (and others) to flourish.

What is your horizon of commitments?

  • Purpose and principles – what really matters
  • Vision – best manifestation of success
  • Goals – objectives to achieve
  • Accountabilities – Key areas to maintain
  • Projects – Things to finish
  • Actions – things to do now. Continue Reading
Jim Kukral

Build Your Sales And Reputation With E-Books

28 Mar 2013

Jim F. Kukral (Twitter @jimkukral) who is the CEO of DigitalBookLaunch.com opens with the obvious that we can all see happening right now. We don’t need a traditional publisher anymore – we can self publish our own books.

Jim should know, he’s authored nine books since 2010. Here’s just a few benefits to publishing your own book;

  • Generate leads for your business
  • Increased consulting fees x 3
  • Each book leads to new readers, fans and customers. Continue Reading
Scott Richins

Introduction to the Infusionsoft Campaign Builder

28 Mar 2013

Scott Richins (Twitter @scottrichins) led us today by teaching the fundamentals of the Campaign Builder.

The campaign builder is what Infusionsoft users use to create many different campaigns, from a simple campaign to a very complex campaign.

What can you do with the campaign builder? First and foremost, this is where you begin to automate your business.

  • Web forms and Auto Responders
  • Prospect Education
  • Post purchase up-sells Continue Reading
Clate Mask

Infusioncon 2013 Kicks Off

28 Mar 2013

Infusioncon 2013 which is the annual Infusionsoft conference has just started to a rousing stand up applause from the 2000 strong audience.

Clate Mask was quickly introduced to the audience as the opening keynote speaker for the conference.

Here’s some of the breakdown Clate shared with the current state of affairs with Infusionsoft

Chinese Farmer

Farming Is For Suckers!

25 Mar 2013

This weeks Typical Business podcast theme is – Farming is for suckers. More importantly, are you a farmer, an artisan or are you effectively running your business?

Now before you think – hang on, farmers are hard working honest people doing it tough! I know, I know… The reference is specifically in relation to a group of people that played the online game ‘World of Warcraft’. In this podcast episode we break down what farmers did, and just why they were referred to as suckers. More importantly, we’re going to take a closer look at those farmers and see if you can identify with any of them. Continue Reading